Pure Protein, the lifestyle nutrition line known for its bestselling portfolio of bars, ready-to-drink beverages, and savory snacks, announced the addition of two new flavors to their portfolio of best-selling high protein bars: Galactic Brownie and Caramel Churro.
This latest innovation from Pure Protein taps two growing trends in the snack category: Childhood nostalgia and global flavors. Each bar delivers an impressive 20 grams of protein per serving. They are also gluten free, low sugar and under 200 calories, making them a delicious and nutrient-packed alternative to the sugary snacks and desserts that inspired the new flavors.
“We are thrilled to introduce Galactic Brownie and Caramel Churro High Protein Bars as part of Pure Protein’s ever-expanding range of high-quality nutritional products and on-trend flavors,” said Amie Testerman, VP of Marketing at Pure Protein. “Our consumers actively seek out healthy snacks that support their active lifestyles and satisfy cravings for sweet, savory, and familiar treats. Based on the enthusiastic reactions we’re seeing on social platforms like TikTok, these new flavors are already a home run.”
