Bertolli, a renowned olive oil brand, is expanding its presence in the U.S. by introducing a new range of table olives to grocery store shelves. The brand aims to offer a blend of flavor and convenience with five distinct varieties: Pimiento Stuffed, Blue Cheese Stuffed, Mediterranean Medley, Large Black Ripe, and Sliced Black Ripe Olives. All five varieties feature non-GMO grown olives sourced from Mediterranean olive groves and are expertly seasoned to enhance their taste.
Variety in offerings
The new table olive range comprises five varieties, catering to diverse consumer preferences. The offerings include Pimiento Stuffed, Blue Cheese Stuffed, Mediterranean Medley, Large Black Ripe, and Sliced Black Ripe Olives. This variety allows consumers to choose olives that suit their taste preferences and culinary needs.
Quality sourcing
Bertolli emphasizes the use of non-GMO grown olives sourced from Mediterranean olive groves. The careful harvesting and seasoning processes contribute to delivering a healthy and flavorful ingredient for use in snacks and dishes.
Ease of preparation
The Bertolli olives are positioned as an easy-to-use ingredient, making the preparation of snacks and dishes simple for consumers. The brand aims to provide a convenient solution for incorporating the rich flavors of Mediterranean olives into everyday cooking.
Bertolli’s entry into the table olive category in the U.S. reflects the brand’s strategic approach to diversifying its product portfolio and meeting evolving consumer preferences. As a trusted name in olive-related products, Bertolli aims to capture the attention of consumers seeking quality, flavor, and ease in their culinary experiences. The introduction of different olive varieties further enhances the brand’s appeal to a broad audience of olive enthusiasts and home cooks.