BASF, the world’s largest chemical producer, announced that an Italian company called Imballaggi Alimentari, among the leaders in the food packaging sector, has launched a new line of ice cream packaging made from recycled EPS (expandable polystyrene).
The new packaging, called Remaxigel, is made from Styropor® Ccycled™, which is produced using pyrolysis oil instead of fossil raw materials. The pyrolysis oil is supplied by technology partners who chemically recycle mixed plastic waste that would otherwise be used for energy recovery or disposed of in landfills. Compared to conventional Styropor®, Styropor® Ccycled™ packaging emits 50% less CO2 while offering the same quality and performance.
“Our commitment is to make the Styropor® supply chain increasingly circular. BASF has been the inventor of the traditional EPS over 70 years ago. Today, thanks to our constant commitment to R&D, we can offer our customers a more sustainable version of the traditional product as part of our global climate protection efforts”, said Gregor Haverkemper, Head of Marketing Styrenic Foams BASF.
In addition, Remaxigel is among the 7 winners of the Ecodesign Call launched by CONAI, the National Packaging Consortium within the Circular Creativity Section. “We are really proud of this award that recognizes our know-how, continuous focus on technological innovation and customer-driven approach”, said Michele Dell’Avanzato, R&D Manager Imballaggi Alimentari Srl. “Our secret is always looking ahead. We are already working with BASF to develop a new inner shell for the tray, from recycled materials with the aim of delivering an even more sustainable Remaxigel version that meets the high requirements for food contact,” he added.