LIFEAID, The Performance Beverage Company, brought the first flavor variation of one of its most popular blends, FOCUSAID, to market. Getting the sustained and clean energy you need is easier when drinking a product free from chemical sweeteners, such as sucralose, and fillers, such as taurine. FOCUSAID delivers the natural flavors of bright crisp watermelon coupled with the cooling effect of mint.
Nootropics are brain-boosting vitamins and supplements, whose recent inclusion in the functional beverage space continue to grow in popularity in the market. As one of the leading nootropic beverages on the market, FOCUSAID Watermelon Mint, remains sodium and artificial sweetener free as well as vegan, non-gmo and gluten-free.
“FOCUSAID was one of the first nootropic beverages to hit the wider retail market and has remained a staple in our portfolio with retailers and online consumers. It only made sense to do a line extension to a fan-favorite with an additional refreshing crisp flavor,” says LIFEAID Co-Founder and President Aaron Hinde.