The New Product Showcase has been the central platform for the industry’s new products since 2009 and has established itself as an appealing attraction for all decision-makers at ISM. A high-quality special exhibition on the Central Boulevard gives the visitors the targeted opportunity to inform themselves about the innovations of the sweets and snacks industry. Comprising of 45 display windows and over 50 products of more than 30 exhibitors from 11 nations, also in these pandemic times the New Product Showcase once again offers an overview of products that have been developed since February 2021.
As was the case last year, the top innovations were selected by an independent jury of experts from the industry, trade and field of science.
The top 3 of ISM 2022:
1. Confiserie Vandenbulcke with “Cabosse” from Belgium
2. Mitsuba with “Mitsuba Seaweed Crisps” from the Netherlands
3. Arna Falco with “Toffee Noir” from Spain
Confiserie Vandenbulcke from Belgium achieved first place in this year’s New Product Showcase Award. The jury was impressed by how holistically the whole cocoa fruit was brought to life in a praline. According to the jury, the Belgian chocolatiers succeeded in capturing the taste essence of a cocoa pod with all its nuances in a fruity, chocolatey way in the Cabosse filling, thus creating a new taste experience for pralines. By using the whole fruit organically, not only is there less waste, but the nutrients and minerals are also preserved, giving Cabosse its unique taste.
Seaweed is a traditional ingredient in Asian cuisine. But how do you turn this exotic ingredient into an enjoyable, crunchy, spicy snack? The snack specialists from Mitsuba have impressively demonstrated this in combination with sea salt, paprika or wasabi and without the use of palm oil and flavour enhancers and were rewarded by the jury with 2nd place.
How does a “traditional chocolate toffee manage to win an innovation prize? That’s what the Spanish toffee specialists from Arna Falco showed at this year’s ISM. The result: a wonderfully soft toffee with a deep chocolate note. This toffee, rolled in tender cocoa powder, is not only an experience for chocolate and toffee lovers, but also a great vegan alternative made from tiger nut milk. 3rd place for a new generation of vegan toffee enjoyment.
The award ceremony and announcement of the winners took place in Cologne in the scope of the exclusive ISM Dinner on Sunday, 30 January 2022. As the first Italian sweet entrepreneur ever, Luigi Zàini was also distinguished with the ISM Award on this evening for rendering exceptional services to the industry.
ISM is presenting around 1,100 exhibitors from 56 countries this year. The trade fair is exclusively open to trade visitors.
Parallel to ISM: ProSweets Cologne – the international supplier fair for the sweets and snacks industry. More than 200 companies from the sections production, packing and ingredients are presenting their products in Cologne.
