The winners of the 2021 InnoBev Awards were announced on 11 May in an online awards ceremony during the 2021 UK Soft Drinks Conference.
Organised by food and drink experts Zenith Global with support from category sponsor Salomons & Partners, the fifth annual awards attracted over 180 entries from soft drinks innovators worldwide.
The Winners
Best Low/No Sugar Drink
Get More Vits – Get More Vits
Vitalize Labs LLC dba EBOOST – SUPER FUEL
Best Functional Drink
InnoBev Ltd – BioLift
Best Premium Drink
Nestlé – NESCAFE NATIV Cascara
Best CBD/Hemp Drink
AVER – Boost CBD Drink (25mg)
Best in Can
PepsiCo – Pepsi Culture Can LTO – Mexico
San Pellegrino Essenza – Ball Beverage Packaging EMEA
Best in Glass
GEMELLii Drinks GmbH – GEMELLii Drinks
Best in PET
PepsiCo – LIFEWTR S1 Arte Sin Fronteras – Mexico
Best Packaging / Label Design
Alzamora Group – LatCub Premium
Best Marketing/Social Media Campaign
The Naked Collective – DAP So.Beer
Best Technology Innovation sponsored by Salomons & Partners
Tera Food and Beverage Co., Ltd – QminC
Best New Brand
Vitalize Labs LLC dba EBOOST – SUPER FUEL
Best Brand Extension
San Pellegrino Essenza – Ball Beverage Packaging EMEA
Best New Drink Concept
Maria & Craig’s – Maria & Craig’s CBD Botanical Spirit
