SIAL Middle East, the region’s fastest growing B2B event for the food, drink and hospitality industries returns in 2013. The event will be held from 24 – 26 November at the Abu Dhabi National Exhibition Centre.
Doubling in size since it’s inauguration in 2010 and achieving a 30% increase in visitor numbers each year, SIAL Middle East is the fastest growing professional event for the food and beverage industry in the Middle East.
Part of SIAL Group, SIAL Middle East is part of the largest network of professional food events in the world.
Led by Istanbul Chamber of Commerce (ICOC), some 30 Turkish exhibitors will showcase a rich product range from cheese to leguminous products, from olive oil to dried fruits.
As part of a government supported hosted buyer program, 496 VIP buyers from 18 countries were hosted in Abu Dhabi to visit SIAL Middle East last year.
La Cuisine by SIAL
Organized by the Emirates Culinary Guild of Abu Dhabi, La Cuisine by SIAL is now a favorite meeting point for foodservice professionals. The event in 2013 will see over 600 professional chefs compete across a variety of disciplines in three days of heated competition!
SIAL Innovation Observatory
Find the world’s most innovative products first at SIAL Middle East. Through an independent voting process led by XTC World Innovation, SIAL Middle East will present winning products in an interactive display area on the exhibition floor – an unbeatable platform to launch and promote new products.
SIAL Purchasers Club
SIAL Middle East 2012 hosted 496 pre-qualified F&B buyers from 18 countries whose sole purpose was to source new products and meet with exhibitors. The SIAL Purchasers Club will continue to grow in 2013, with over 300 buyers having already applied to join the program.
Conferences
New industry conferences will become a platform for interactive discussions and industry expertise. Key themes of 2013 will be featured in these food sector tailored gatherings.
The application, called MagicPlan, takes the work out of creating floor plans on paper with some ‘I don’t know how to’ methods.